{"id":170474,"date":"2019-11-19T15:00:23","date_gmt":"2019-11-19T09:30:23","guid":{"rendered":"https:\/\/www.digitalvidya.com\/blog\/?p=170474"},"modified":"2023-01-06T11:16:18","modified_gmt":"2023-01-06T05:46:18","slug":"carousel-ads","status":"publish","type":"post","link":"https:\/\/www.digitalvidya.com\/blog\/carousel-ads\/","title":{"rendered":"How to Run Carousel Ads with Perfection?"},"content":{"rendered":"<p><span lang=\"EN-IN\">Facebook Carousel should be your brand\u2019s no. 1 choice when opting for digital ads. Why? <\/span><\/p>\n<p><span lang=\"EN-IN\">This is because Facebook Carousel is inexpensive and highly effective. Plus, numerous ad formats are available that leverage the huge number of active members of Facebook. In this article, we are going to discuss specifically Facebook Carousel ads.<\/span><\/p>\n<p><span lang=\"EN-IN\">This carousel Ads format is one of the most converting ones. They are the multi-product ads that Marketers and businesses must use to gain more traffic and sales.<\/span><\/p>\n<blockquote><p><span lang=\"EN-IN\">Stats also claim that Carousel ads perform 10 times better than other regular ads. Plus, Carousel Ads offer 72% higher CTR. <\/span><\/p><\/blockquote>\n<p><span lang=\"EN-IN\">So, these ads are cost-effective, more engaging, and conversion-driven, and if you opt for them, you will get remarkable ROI.<\/span><\/p>\n<div class=\"cta-form\"><div class=\"content\"><div class=\"left-block\"><div class=\"section-title\">Want to Know the Path to Become a <strong> Digital Marketing Expert?<\/strong><\/div><div class=\"desc\"><p>Download Detailed Brochure and Get Complimentary access to Live Online Demo Class with Industry Expert.<\/p>\n<\/div><div class=\"time\"> Date: August 1 (Sat) | 11 AM - 12 PM (IST)<\/div><\/div><div class=\"right-block\"><script>\nvar 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);\n<\/script>\n<\/div><\/div><\/div>\n<p><span lang=\"EN-IN\">Let us now deep dive into the different ads on Facebook, and understand their key idiosyncrasies, so you can easily differentiate carousel ads on Facebook-<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"different-facebook-ad-formats\"><\/span><span lang=\"EN-IN\">Different Facebook Ad Formats<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">Facebook advertisements work well; hence, they must be part of your advertising campaigns. Marketers can choose from different ad formats depending on their objectives.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-carousel-ads\"><\/span><span lang=\"EN-IN\">1. Carousel Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">It allows you to showcase multiple images and videos<b> <\/b>in one ad with links.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-image-ads\"><\/span><span lang=\"EN-IN\">2. Image Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Upload high-quality images of the website or products to drive traffic.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-video-ads\"><\/span><span lang=\"EN-IN\">3. Video Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Videos can be uploaded to attract the audience.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-collection-ads\"><\/span><span lang=\"EN-IN\">4. Collection Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Display your product catalog with collection ads. These encourage shopping and can be customized to individuals.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-slideshow-ads\"><\/span><span lang=\"EN-IN\">5. Slideshow Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Slideshow ads play as video ads when created in Ad Manager<b>. <\/b>They run smoothly on low-speed connections.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-instant-experience-ads\"><\/span><span lang=\"EN-IN\">6. Instant Experience Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">These are mobile-optimized full-screen ads.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-lead-generation-ads\"><\/span><span lang=\"EN-IN\">7. Lead Generation Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Lead ads are used to collect information from the audience. They run on both Facebook and Instagram.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8-offers\"><\/span><span lang=\"EN-IN\">8. Offers<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">You can use carousels, images, and video ads to convey offers.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"9-post-engagement-ads\"><\/span><span lang=\"EN-IN\">9. Post Engagement Ads<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Boosts posts to gain more likes, comments, and shares.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"10-page-likes\"><\/span><span lang=\"EN-IN\">10. Page Likes<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Images and videos can be used to promote the page for more likes.<b><\/b><\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"carousel-ads-on-facebook\"><\/span><span lang=\"EN-IN\">Carousel Ads on Facebook<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe title=\"5 Tips To Build Awesome Carousel Ads For Facebook\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/LPGkz6KWpoE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p><span lang=\"EN-IN\">Carousel ads make use of multiple images and videos, which makes them a perfect ad format to showcase your brand. Using different colors and features is a great way for retailers to persuade their audience to buy. <\/span><\/p>\n<p><span lang=\"EN-IN\">Carousel ads on Facebook again come in the following different formats:<\/span><\/p>\n<ul class=\"bullet\">\n<li>Right Column<\/li>\n<li>Facebook Feed<\/li>\n<li>Facebook Marketplace<\/li>\n<li><a href=\"https:\/\/www.digitalvidya.com\/blog\/facebook-instant-articles-for-business\/\">Instant Articles<\/a><\/li>\n<li>Interstitial, Banner, and Audience Network Native<\/li>\n<li>Messenger<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"carousel-ads-on-facebook-image-specifications\"><\/span><span lang=\"EN-IN\">Carousel Ads on Facebook Image Specifications<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">Regarding Carousel Ads Facebook best practices, image specifications play the most significant role, and you need to be aware of that. That is why let us have a look at the image specifications of these ads-<\/span><\/p>\n<ul class=\"bullet\">\n<li>Image size: 1080 X 1080 pixels<\/li>\n<li>Minimum 600 pixels width and height<\/li>\n<li>Maximum-10 cards and Minimum-2 cards<\/li>\n<li>Maximum image size: 30MB<\/li>\n<li>Maintain less than 20% text on ads<\/li>\n<li>PNG and JPG are recommended image formats<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"carousel-ads-video-specifications\"><\/span><span lang=\"EN-IN\">Carousel Ads Video specifications<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">Next Carousel Ads Facebook best practices incorporate video specifications, and you ought to pay heed to that as well-<\/span><\/p>\n<ul class=\"bullet\">\n<li>Minimum resolution: 1080 X 1080<\/li>\n<li>Maximum-10 cards and Minimum-2 cards<\/li>\n<li>MP4 and MOV formats are recommended<\/li>\n<li>Maximum file size: 4GB<\/li>\n<li>Maximum video length: 240 minutes<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"carousel-ads-character-specifications\"><\/span><span lang=\"EN-IN\">Carousel ads Character Specifications<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul class=\"bullet\">\n<li>Maximum headline: 40 characters<\/li>\n<li>Maximum body text: 125 characters<\/li>\n<li>Maximum link description: 20 characters<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"when-to-use-facebook-carousel-ads\"><\/span><span lang=\"EN-IN\">When to use Facebook Carousel Ads?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">Facebook carousel ads can be used for varied purposes. They can be used to tell your brand&#8217;s story and showcase your products in a beautiful way.<\/span><\/p>\n<p><span lang=\"EN-IN\">Following are the best situations to go with carousel ads:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-demonstrate-how-to-use-products\"><\/span><span lang=\"EN-IN\">1. <\/span><span lang=\"EN-IN\">Demonstrate How to Use Products<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure style=\"width: 676px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.digitalvidya.com\/blog\/wp-content\/uploads\/2019\/11\/use-product.gif\" width=\"676\" height=\"468\" alt=\"Demonstrate How to Use Products\" title=\"\"><figcaption class=\"wp-caption-text\">Demonstrate how to use products<\/figcaption><\/figure>\n<p><span lang=\"EN-IN\">When you want to drive sales, it becomes essential to illustrate how your product works and what customers can get from buying it. Carousel ads can be an excellent option to achieve these objectives.<\/span><\/p>\n<p><span lang=\"EN-IN\">In carousel ads, one gets the choice of utilizing both images and videos to illustrate products. Moreover, since this ad format utilizes a series of ad cards, demonstrating features becomes easier.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-highlight-your-products\"><\/span><span lang=\"EN-IN\">2. Highlight Your Products<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Demonstrating products in advertisements is not an easy task. However, a carousel ad achieves this great feat and does this with finesse. First, you can display your entire range of products in a single ad unit with the carousel ads. Second, you can also focus on specific product features in a single ad unit.<\/span><\/p>\n<p><span lang=\"EN-IN\">For instance, a shoemaker can beautifully portray the fine structuring of the different shoe parts with all the cards in a carousel ad.<\/span><\/p>\n<p><span lang=\"EN-IN\">Advertisers do not have to worry about low speed or connectivity problems in playing videos.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-tell-the-story-of-your-brand\"><\/span><span lang=\"EN-IN\">3. Tell the Story of Your Brand <\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Telling stories is an excellent method to engage and connect with your audience. Carousel ads can be used for this purpose. Take a cue from Project Repat Company. They are a quilt-making company that created unique carousel ads. <\/span><\/p>\n<p><span lang=\"EN-IN\">Their carousel ad used different ad cards to show how t-shirts from different places can be transformed into beautiful quilt. <\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-promote-articles\"><\/span><span lang=\"EN-IN\">4. Promote Articles<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure style=\"width: 676px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.digitalvidya.com\/blog\/wp-content\/uploads\/2019\/11\/article.gif\" width=\"676\" height=\"470\" alt=\"Promote Articles\" title=\"\"><figcaption class=\"wp-caption-text\">Promote articles<\/figcaption><\/figure>\n<p><span lang=\"EN-IN\">Article promotions can be tricky, but this can be beautifully done through Facebook\u2019s carousel ads. Carousel article ads can not only drive more views to your articles, but it has also been found that they increase the number of newsletter sign-ups on a website.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-showcase-the-features-of-your-service\"><\/span><span lang=\"EN-IN\">5. Showcase the Features of Your Service<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">This ad format can highlight the features of your service cleverly. Let\u2019s take the example of Transferwise. Transferwise provides international money transferring service. <\/span><\/p>\n<p><span lang=\"EN-IN\">To highlight the countries where their services are available, they published a carousel ad with flags of different countries.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-tell-about-different-offers\"><\/span><span lang=\"EN-IN\">6. Tell About Different Offers<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Besides the brand story, product catalog, and product features, offers are another vital thing that can be flawlessly conveyed through carousel ads. The Sky is a brand that realized this and displayed its Christmas offers on different products using Facebook carousel ads.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-showcase-the-benefits-of-products\"><\/span><span lang=\"EN-IN\">7. Showcase the Benefits of Products<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Since this ad format has the option of going for both images and videos. This makes the carousel ad a brilliant way to showcase how customers will be benefited from a product.<\/span><\/p>\n<p><span lang=\"EN-IN\">Product benefits need a demonstration of product features and use. For this, brands can use images to highlight the product&#8217;s features. Further, they can also utilize videos to highlight every product feature in detail.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"facebook-carousel-ad-performance\"><\/span><span lang=\"EN-IN\">Facebook Carousel Ad Performance<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">If you are reading this article, you must wonder if Facebook carousel ads are as effective as general post ads and if carousel ads are better than them. Well, let\u2019s lay your doubts to rest here.<\/span><\/p>\n<p><span lang=\"EN-IN\">When it comes to <a href=\"https:\/\/www.digitalvidya.com\/blog\/what-is-facebook-marketing\/\">Facebook Marketing<\/a>, Carousel ads are better performing than general or one-image ads. <\/span><\/p>\n<p><span lang=\"EN-IN\">They have been found to deliver higher engagement, click-through rates, and traffic. They also result in a reduction of cost per click by 46%.\u00a0 This reduced cost can be attributed to better ad quality scores because of more engagements.<\/span><\/p>\n<p><span lang=\"EN-IN\">Carousel ads do not produce the same result for every type of industry.<\/span><\/p>\n<p><span lang=\"EN-IN\"> For some industries, one image or video ad may perform better. To gauge the performance of carousel ads, you need to run a campaign and compare it with other ad formats for your industry.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-set-up-carousel-ads-on-facebook\"><\/span><span lang=\"EN-IN\">How to Set Up Carousel Ads on Facebook<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">When it comes to learning how to set up Carousel Ads on Facebook, there are two methods by which you can learn how to set up Carousel Ads on Facebook.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-from-the-facebook-page\"><\/span><span lang=\"EN-IN\">1. From the Facebook Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Let\u2019s check out the first method in which you can directly create the ad from your page. Find the&#8217; Promote&#8217; button from the top right corner of your page. After clicking it select the \u2018Promote your website\u2019 option.<\/span><\/p>\n<p><span lang=\"EN-IN\">An ad window will open where you will be asked to upload the images and write the headline corresponding to each ad card. Later you will also need to specify the budget, audience, and campaign duration. Once you are done, click on &#8216;Promote.&#8217;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-adverts-manager\"><\/span><span lang=\"EN-IN\">2. Adverts Manager<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\"><a href=\"https:\/\/www.digitalvidya.com\/blog\/facebook-business-manager\/\">Facebook Business Manager<\/a> is another place to create your carousel ad campaign. In the ad manager, click on &#8216;create ad&#8217; and choose one objective. Increasing conversion rates, driving traffic to the website, and app installations are some of the objectives.<\/span><\/p>\n<p><span lang=\"EN-IN\">After selecting an objective, specify your budget and audience. Once you have done that come to \u2018advert creative.\u2019 Select the \u2018Multiple images in one ad\u2019 option. This will create a carousel ad. <\/span><\/p>\n<p><span lang=\"EN-IN\">Upload your images, provide suitable headlines, and make the ad live.<\/span><\/p>\n<p><span lang=\"EN-IN\">Following these two methods will help you learn how to set up carousel ads on Facebook like an expert.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"carousel-ads-facebook-best-practices\"><\/span><span lang=\"EN-IN\">Carousel Ads Facebook Best Practices<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">After knowing how to set up carousel ads on Facebook, the next thing you need to do is know the <a href=\"https:\/\/en-gb.facebook.com\/business\/help\/927639917355563\" target=\"_blank\" rel=\"noopener\">carousel ads Facebook best practices<\/a>, so let us have a look at those as well:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-the-first-imagevideo-should-be-a-winner\"><\/span><span lang=\"EN-IN\">1. The First Image\/Video Should be a Winner<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Facebook post feed is swarmed with content. There exists fierce competition to grab a user\u2019s attention. Therefore, for the first ad card, you have to use an image\/video that is attention-grabbing and self-explanatory. <\/span><\/p>\n<p><span lang=\"EN-IN\">Also, maintain a consistent style and message to avoid confusing your audience.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-create-a-panorama-image-effect\"><\/span><span lang=\"EN-IN\">2. Create a Panorama Image Effect<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">The panorama effect can only be created with this ad format. Carousel ads are the proper ad format if you want to display a visual delight to Facebook users with impactful messaging.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-stick-to-facebooks-dimensions\"><\/span><span lang=\"EN-IN\">3. Stick to Facebook\u2019s Dimensions<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">If you wish to maximize your return on carousel ads, you must follow Facebook\u2019s recommended specifications. We have already mentioned the image, video, and character specifications above. <\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-try-using-all-the-ad-components\"><\/span><span lang=\"EN-IN\">4. Try Using All the Ad Components<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">While great visuals are good for capturing people\u2019s attention, the headline, CTA, and description persuade people to click. Therefore, give attention to that and write a suitable message to encourage people to take your desired action.<\/span><span lang=\"EN-IN\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-tell-a-story\"><\/span><span lang=\"EN-IN\">5. Tell a Story<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure style=\"width: 676px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.digitalvidya.com\/blog\/wp-content\/uploads\/2019\/11\/tell-story.gif\" width=\"676\" height=\"470\" alt=\"Tell a Story\" title=\"\"><figcaption class=\"wp-caption-text\">Tell a story<\/figcaption><\/figure>\n<p><span lang=\"EN-IN\">Evoking emotions is the best way to connect with your audience, which can be done when you tell a story. Yes, you can display different products through carousel ads, but why not make this a little further and tell a narrative through the images? <\/span><\/p>\n<p><span lang=\"EN-IN\">Display one image that continues to another series of images. This will compel the user to find out more and make them feel like they are progressing in a story.<\/span><span lang=\"EN-IN\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-order-the-ad-cards-carefully\"><\/span><span lang=\"EN-IN\">6. Order the Ad Cards Carefully<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">One of the most significant advantages of a carousel ad is that multiple images and videos can be used. Facebook can later decide which series of images or videos work best and in which order. <\/span><\/p>\n<p><span lang=\"EN-IN\">Once the campaign starts running, you can always restrict running the underperforming series and continue running the best one. Remember to opt-out of the automatic optimization option if you want to achieve the panorama effect or tell a story.<\/span><span lang=\"EN-IN\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7-link-each-ad-card-to-an-appropriate-landing-page\"><\/span><span lang=\"EN-IN\">7. Link Each Ad Card to an Appropriate Landing Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">Lastly, link each ad card to its appropriate landing page. It is the landing page where the conversion occurs. For example, if you are advertising a geyser. Take your audience to the sales page of geysers.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"some-of-the-best-carousel-ad-examples\"><\/span><span lang=\"EN-IN\">Some of the Best Carousel Ad Examples<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span lang=\"EN-IN\">Let&#8217;s check out some best carousel ads:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-deezer\"><\/span><span lang=\"EN-IN\">1. Deezer<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure style=\"width: 642px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.digitalvidya.com\/blog\/wp-content\/uploads\/2019\/11\/deezer.jpg\" alt=\"Carousel Ad Examples - Deezer\" width=\"642\" height=\"365\" title=\"\"><figcaption class=\"wp-caption-text\">Carousel ad examples &#8211; deezer<\/figcaption><\/figure>\n<p><span lang=\"EN-IN\">To announce that Beatles music will be available on the Deezer app. The company used a beautiful carousel ad that featured the Beatles in a panoramic view.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-fallout\"><\/span><span lang=\"EN-IN\">2. Fallout<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure style=\"width: 642px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.digitalvidya.com\/blog\/wp-content\/uploads\/2019\/11\/fallout.jpg\" alt=\"Carousel Ad Examples - Fallout\" width=\"642\" height=\"365\" title=\"\"><figcaption class=\"wp-caption-text\">Carousel ad examples &#8211; fallout<\/figcaption><\/figure>\n<p><span lang=\"EN-IN\">Bethesda Game Studios, to promote their Fallout 4 game, shared the game\u2019s rating and review from popular gaming websites.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"final-thoughts\"><\/span><span lang=\"EN-IN\">Final Thoughts<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span lang=\"EN-IN\">If you want to do a lot with one ad unit, Facebook\u2019s carousel ads are a great option<b>. <\/b>Try optimizing your ads and experimenting with the ad card series. You can also do A\/B testing to allow the best-performing ad to run.<\/span><\/p>\n<p>Want to learn and master how to set up carousel ads on Facebook? Then <a href=\"https:\/\/www.digitalvidya.com\/facebook-marketing-course\/\">Facebook Marketing Course<\/a> would be the right pick for you. You will learn everything about Facebook ads, and a dedicated live training session will guide you about the carousel ads&#8217; best practices.<\/p>\n<p>In case of any doubts about the carousel ads on Facebook? feel free to ask us in the comments.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"faqs\"><\/span>FAQs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"1-how-many-ads-does-a-carousel-have\"><\/span>1. How many ads does a carousel have?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Usually, a carousel can have up to ten images or videos within a single ad, each with its link.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2-what-are-carousel-instagram-ads\"><\/span>2. What are carousel Instagram ads?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Carousel Instagram ads are a mix of photo and video elements. These elements are used by businesses to tell their stories and connect with people using multiple images and videos.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3-are-carousel-ads-worth-it\"><\/span>3. Are carousel ads worth it?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>To amplify a well-crafted product marketing campaign, carouse ads are beneficial. Businesses use Facebook carousel ads to attract attention &amp; convert users into potential customers.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"4-how-much-does-a-carousel-ad-cost\"><\/span>4. How much does a carousel ad cost?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>In general, the cost of Facebook ads ranges from $0.50 to $2.00 per click across different industries. Whereas, there are a few key factors on which it depends -targeted audience, your objectives, placements, and competition.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"5-what-is-the-difference-between-a-slider-and-a-carousel\"><\/span>5. What is the difference between a slider and a carousel?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The major difference between the two is that carousel allows users to see multiple slides simultaneously. Whereas the slider can display one slide at a time.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook Carousel should be your brand\u2019s no. 1 choice when opting for digital ads. Why? This is because Facebook Carousel is inexpensive and highly effective. Plus, numerous ad formats are available that leverage the huge number of active members of Facebook. In this article, we are going to discuss specifically Facebook Carousel ads. 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